Let’s Be Brief Pop-Up School by Let's Be Brief is a curated programme of brand-building online courses, masterclasses and events that upskill the creative entrepreneurs of today, providing them with the future-proof toolkit for tomorrow.

Bridging the gap between culture and business, our classes and content enables businesses and freelancers to learn and gain insights from professionals, futurists and DIY entrepreneurs, on how to create, sustain and grow their business.  

“Running a creative business is one big learning curve and can be all consuming. Creative industry is changing at an ever-faster pace as it is often at the forefront of innovation – both technologically and culturally. These challenges can make it difficult to make time for the broader learning that can help develop a business to ultimately stay relevant.

Let’s Be Brief Pop-Up School is a platform for learning. We understand the problems that creative SME’s face and places where they work, which is why we pop up exactly where / when we’re needed.”

Ansel Neckles – Let’s Be Brief co-founder

“LBB understand the most important challenge facing the 21st Century: winning the future.

The old cliché “paradigm shift” has never applied as strongly as it does now as we face a second Gutenberg Revolution: the challenge that the digital world presents to the world we live in now.

LBB add a twist to this: a deep understanding about paying it forward. They Do. They Share. They Pass It On. Creativity, Commitment, Community. Cohesion.

As the world gets smaller, LBB finds and develops the big parts.”

Bonnie Greer – Author & Cultural Commentator


Ansel Neckles (Let's Be Brief & twenty%extra) // Ben Southworth (Three Beards) // Bonnie Greer // Chirp // Courier // Dalston Cola // Dan Beaumont (Dalston Superstore & Voodoo Ray's) // D&AD // Dean Chalkley // DICE // Dominic Cools-Lartigue (Streetfeast & Eastern Assembly) // Eastwick Candles // Fred Deakin // Femi Adeyemi (NTS Radio) // Future Deluxe // Good Design // Harris Elliott // Hellicar & Lewis // Imogen Heap // Indiegogo // Jay B Sauceda // Juno Calypso // Just Got Made // Kirsty Styles // Lawrence Zeegen // Lemonade Money // Nat Hunter // Nicholas Lovell // People of Print // Peter Chadwick (This Brutal House) // Philip Haynes // Pip Jamieson (The Dots) // RBS // Richard Watson (Now & Next) // ROLI // Ronzo // RSA // Sarah Akwisombe // Seetal Solanki (Matter) // Sharmadean Reid (Wah Nails) // Southampton Solent University // Spindle Magazine // Squid London // Stephanie McLaren-Neckles (Let's Be Brief & twenty%extra) // Studio Octopi // Studio Moross // Suzanne Noble (Frugl) // The Art of New Business // Theo Parrish // Tony Nwachukwu (CDR) // Trendwatching // Vidflow // Vincent Dignan // Well Made Studio // Wolff Olins

As well as offering online classes, Let's Be Brief Pop-Up School also pops up at various venues and events, such as:

Shoreditch House // Soho House // High Road House // Dalston Roof Park // Hackney Downs Studios // Oval Space // The Trampery // Hackney House // University of the Arts // SXSW // V&A // Digital Shoreditch


The 21st century is a complex place. We live in a time where despite an unbridled access to information, attention spans are shorter than ever.

The potential for ‘opportunity’ is greater, yet the divide between the have’s and have not’s continues to widen; making the need for insight, knowledge and critical thought all the more poignant.

In order for meaningful transformation to occur and for society to create, produce and do great things, we needed to equip modern thinkers, doers and leaders with a new toolkit.

We believe education doesn’t only work in silos of four walls or glaring screens; it thrives in places where you might not look for it.

LBB is creative learning & practise 21st Century style. We do not fit neatly into prescriptive boxes. Instead we run with the beta. We choose transformation, over categorisation, because that’s where the excitement lies.



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